The Liquor Store Coach

LiquorStoreCoach.com is the only site on the Internet that is dedicated exclusively to the search, purchase and operation of liquor stores! No car washes, no laundromats, no cookie cutter process that attempts to apply the same business process to many different industries. The Coach knows the retail liquor business.

The Coach’s site deals exclusively with the retail liquor store industry. The Coach doesn't waste your time with other industries.

There is no other site on the Internet that utilizes the 39-year experience of an executive in the retail liquor store industry. In fact, the Coach's site contains more retail liquor store experience than all other sites combined! The Coach has a proven business model, a remarkable track record and is committed to your success from day one.

No other site can compare with the education and aid to complete the process liquor store.

The coach will help you find the RIGHT LIQUOR STORE BUSINESS FOR YOU

  • Phase 1 - Search

    Phase 1 - Search

    Determine your requirements and identify properties that can achieve your goals.

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  • Phase 2 - Acquire

    Phase 2 - Acquire

    Negotiate and purchase or lease the desired property. Obtain licenses.

    more
  • Phase 3 - Strategy

    Phase 3 - Strategy

    Plan for marketing, purchasing, pricing, sales, promotions and community outreach.

    more
  • Phase 4 - Build

    Phase 4 - Build

    Setup your store's layout, signs, merchandising and fixtures and traffic flow.

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  • Phase 5 - Open

    Phase 5 - Open

    Train your staff, stock your shelves, advertise and enjoy your Grand Opening

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  • Phase 6 - Operate

    Phase 6 - Operate

    Analyze and continuously improve your operation, using our proven tools and techniques

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Enjoy all of the advantages of owning your own liquor store:

  • Build stable income with your own recession-proof business.
  • Retire from the rat race.
  • Make your own hours while building a valuable asset!

The top reasons why business fail are:

  1. Lack of Industry inexperience
    (incorrect expectations)
  2. Poor business assessment by inexperienced buyers.
  3. Poorly financed buyers/operators
  4. Inability to sift through broker & seller tales

Henry Nunez is a 39-year veteran of the retail beverage alcohol industry, concentrating in NJ and 6 other markets nationally. Henry has been active in all forms of the alcohol beverage industry:

  • Small-store, single-unit retail (3,000 - 12,000 sq.ft),
  • Niche-store retailing (the world famous Sherry Lehmann in NYC),
  • Corporate supermarket retailing (Kings Super Markets in five NJ stores, Lowes foods in 90+ VA & NC stores),
  • and superstore, multi-unit, multi-market retailing (Total Beverage in VA & Chicago: 20,000-33,000 sq.ft, 5 stores).

More about Henry